Tribute Networks chooses Destiny Media Technologies

Aug 2 , 2002

VANCOUVER, BC, Aug. 2, 2002 /CNW/ - Destiny Media Technologies Inc.OTCBB:DSNY) announces that Tribute Networks, a division of Tribute Entertainment Media Group has entered into a two year agreement to utilize the company's Clipstream™ technology for on-demand streamed media delivery. Tribute will launch the new technology to their users via their web site at www.tribute.ca, and to more than 65,000 subscribers of Movie Mail, an opt-in based entertainment newsletter, providing users the most technologically advanced environment in which to view trailers from upcoming major Hollywood and independent motion picture releases.

Tribute.ca is Canada's leading motion picture industry web site generating more than 11-million page views per month. Tribute.ca and Enprimeur.ca, serving French speaking Quebec, provide comprehensive behind-the-scenes coverage of the stars both in front of and behind the camera. The breadth and quality of Tribute.ca's coverage of the movie industry is reflected in the number of Canada's leading internet portals and entertainment based companies that utilize Tribute.ca for their respective movie content and showtime information including Canoe, AOL Canada, Yahoo, Sympatico MSN, Warner Bros. Canada, Galaxy Cinemas and Empire Theatres.

"The introduction of Clipstream™'s technology platform to Tribute.ca which enables web pages, e-mails and banners to stream both video and audio without the use of a player will allow movie-goers to do more of what they love -- watch trailers, enjoy exclusive star interviews -- and in turn motivate these consumers to see more movies, more often," offered Brian Stewart, CEO of Tribute Entertainment Media Group. "Clipstream™ solidifies Tribute.ca's reputation as Canada's leading edge entertainment web site both in respect to content and technology. It's perfect casting."

"Clipstream™ is proving to be the leading video software solution for corporations worldwide. Whether Clipstream™ is used for email campaigns, banner advertising or as a web site solution, it receives the highest approval ratings for providing content delivery on time, to the recipient and for the lowest overhead cost", according to Steve Vestergaard, CEO of Destiny Media Technologies. "Destiny is proud to add Tribute to our growing list of satisfied Clipstream™ customers."

About Tribute Entertainment Media Group: Tribute Entertainment is a full-range multi-media group. The company's< roster of magazines includes Tribute, En Primeur, Teen Tribute, Kids Tribute, En Primeur Jeunesse, Campus Reel, and En Primeur Campus. The solid publishing arm, combined with the reach of its in-theatre on-screen advertising division, the depth of the tribute.ca and enprimeur.ca web sites, the reach of its nationally syndicated Tribute Radio and Tribute TV make Tribute Entertainment Media Group a leader in the entertainment industry.

About Destiny Destiny Media Technologies, Inc. (http://www.dsny.com) is a leader in developing easy-to-use tools for distributing digital media through the Internet. The company's suite of streaming and downloadable products includes: Clipstream™ (http://www.clipstream.com), a java-based tool which enables web pages, e-mail and banners to stream audio or video without the use of a player; MPE™ (http://www.destinympe.com), a complete, secure media distribution system that provides e-commerce and digital rights management directly from within an MP3-compatible multimedia file; and the RadioDestiny Broadcaster™ and Destiny Media Player ™ (http://www.radiodestiny.com), which allows a user to webcast live or scripted internet radio from a computer to anyone on the Internet. Established in 1991, the company is headquartered in Vancouver, Canada.

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"Safe Harbor" statement under the Private Securities Litigation Reform Act of 1995: This release contains forward looking statements that are subject to risks and uncertainties, including, but not limited to, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, availability of raw materials, the regulatory environment, fluctuations in operating results and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission.

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